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GoAdserver Documentation
Step-by-step guides and reference for advertisers, publishers, ad networks and affiliate businesses using GoAdserver, plus the RTB integration reference for DSPs, SSPs and developers. The same manual is built into every GoAdserver panel.
Getting started
- Welcome & Getting Started
- Your Dashboard
- Account & Profile
- Password & Two-Factor Security
- Team Members & Roles
- Notifications & Alerts
- API Keys
- Connected Apps
How-to: account & API
- How to create an API key and pull your statistics
- How to connect your AI assistant to your account
- How to invite a team member and set their rights
- How to turn on two-factor authentication
- How to choose which alerts you get, and where
- How to send account events to Slack or your own system
How-to: advertising
- How to create your first campaign
- How to create a video campaign
- How to build a creative pool
- How to split-test landing pages with a URL pool
- How to block or allow-list domains, ad zones, sub-IDs and IPs
- How to target by keywords
- How to buy traffic with your own bidder (RTB)
- How to set up a direct deal ad manager
- How to read your campaign statistics
- How to share a report
- How to add an impression tracking pixel
- How to add funds to your advertising balance ad networks
- How ad selection works
How-to: publishing
- How to add a website
- How to create an ad zone and put it on your site
- How to set up a video preroll zone and get its VAST URL
- How to set up an in-video zone
- How to set up a SmartZone
- How to serve ads from your own domain
- How to make banner ads responsive
- How to see what your sites and ad zones earn
- How to get paid for your traffic ad networks
- How to set up an ad zone for traffic you buy ad manager
- How to start Agentic Media Buying on an ad zone ad manager
How-to: tracking & buying
- How to build a tracking link
- How to create a smartlink
- How to use dynamic parameters (tokens and macros)
- How to receive conversions from an affiliate network
- How to send conversions to Meta (Conversions API)
- How to import ad spend for profit and ROI
- How to read conversion stats per offer, source and sub-ID
Advertising
- Campaigns Overview
- Campaign Types & Pricing
- Creating a Campaign
- Ads & Creatives
- Targeting & Filters
- Bid Rules
- Creative & URL Pools
- Conversion Tracking & Retargeting
- Source Optimizer
- Campaign Groups
- Ad Shop
- Advertiser Statistics
- Adding Funds ad networks
- RTB Statistics & Reports
- Pricing & Volumes
- Marketplace
- XML Feeds
Publishing
- Websites
- Ad Zones
- Ad Zone Types
- Getting Your Ad Code
- Ad Controller (Advanced)
- Smart Zones
- Agentic Media Buying ad manager
- Push Ads
- Controlling Which Ads Run
- Visitor Analytics
- Publisher Statistics
- Earnings & Payouts ad networks
- Referral Program
- SSP Campaigns: Buying, Selling & Exchange
- Connected Ad Networks
- Mini Network ad manager
Gallery Traffic
- Gallery Traffic: Overview ad manager
- Tube Sources ad manager
- Partner Feeds & Tracking Links ad manager
- Ad Setups per Traffic Source ad manager
- Rate Cards & What You Pay ad manager
- Gallery Partner Dashboard ad manager
Ad Scanner
- Ad Scanner: Overview
- Setting Up Scan Tasks
- Reading Scan Reports
- Domain Reputation & Domain Check
- Scanning RTB Landing Pages
- Acting on Findings
Ad formats
- Banner ad zones
- Native ad zones
- Text ad zones
- Video ad zones
- In-page video, slider and carousel ad zones
- Reels ad zones
- Pop, tabs and IM pop-up ad zones
- Interstitial and full page ad zones
- Skin ad zones
- Redirect, mail click and click zones
- Hardlinks ad zones
- Dynamic iframe ad zones
- Footer code ad zones
Offers & tracking
- Offers
- Affiliate Networks
- Tracking Links
- Postbacks & Conversions
- Ad Spend & Cost Tracking
- Performance Reports
- Traffic Sources and API Integrations
- Tracker Rules
- Conversions Log and Suspicious Conversions
- Player LTV (iGaming) trackers
Billing
- Billing & Usage ad manager
Reference
RTB integration
For DSPs, SSPs and developers. Overview.
OpenRTB
- OpenRTB 2.x — Banner
- OpenRTB 2.x — Video
- OpenRTB 2.x — Native
- OpenRTB 2.x — Push notifications
- OpenRTB 2.x — Pop / Pop-under
- OpenRTB 2.x — Fullpage Interstitial
- OpenRTB 2.x — Mail Clicks
- OpenRTB 2.x — Redirects