Ad Management
GoAdserver Ad Manager
“To make better decisions in online advertising you need to understand your ad campaigns and have full control of tracking and customization. Our GoAdserver features will allow you to achieve your targets!”
Direct Deals
Direct deals are ad campaigns that have priority to be served when an opportunity arises, effectively skipping any other ad selection process. They guarantee advertisers exclusive ad placement in websites or platforms, often increasing visibility and engagement.
Creative
&URL Pools
Our advertising platform offers two features, Creative Pools and URL Pools, that rotate and optimise a campaign’s creatives and landing pages by click or conversion rate.
goCtrl
Another key feature is goCtrl, our ad tag controller: one small script per website that serves every ad format, loads ads lazily, copes with ad blockers and works in single-page apps.
SmartZones
One of the groundbreaking features of GoAdserver is the SmartZones feature, which provides advanced targeting and customization options for website owners.
RTB
RTB is a key component of our platform, enabling advertisers to purchase ad impressions in real-time through an auction-based marketplace. This automated process allows advertisers to target their audience with precision, optimize their budgets, and maximize the return on their advertising investment.
Source
Optimizer
Source Optimizers is a powerful tool designed to enhance the efficiency and effectiveness of your campaigns based on your CTR, CPA and bounce rate data. The key to this tool is knowing your traffic quality.
Buying traffic from other ad networks? Agentic Media Buying shows revenue and cost per source placement, blocks losing placements at the network and lets a buying agent optimise the buy within limits you set.
Ad management for your own sites and the traffic you buy
An ad manager is for a company that runs ads on its own websites and on traffic it buys elsewhere. There is no outside publisher waiting for a payout, so the panel leaves out publisher wallets and payout runs and keeps what matters to you: campaigns, ad zones, serving, tracking and reports. Each team member can also shorten the campaign and ad zone forms to the options they use.
Campaigns from many sources sit side by side, and they don’t all have to be yours. Advertisers can still deposit and spend, and you can sell space in your own zones as direct deals. Your account page shows your plan, usage and invoices, so you always know what the platform costs you.
Agentic Media Buying for every network you buy from
When an ad zone is filled with traffic bought on another network, the zone’s External Source tab shows every source placement that network sent you. For each one you see what it earned and what it cost: exact cost where the network reports it, estimated cost where it doesn’t.
- Block a losing placement at the network in one click, or switch to an allow-list of your best ones.
- Pause the network campaign automatically when your campaigns are full, or when a daily spend or loss limit is reached.
- Set a buying policy to Advise, so it proposes and you approve, or Auto, so it acts within a daily maximum. A buying agent can also suggest bid changes.
- Get a daily or weekly summary and a history that explains why every action was taken.
Works with PropellerAds, Zeropark, MGID, RichAds, Adsterra, Bidvertiser, HilltopAds, PopAds and Push.House, and for adult traffic ExoClick, TrafficStars and TrafficJunky. Read more about Agentic Media Buying.
More from every page: push, analytics and ad-blocker recovery
Your own sites hold more value than the ad slots on them:
- Web push: visitors who opt in become an audience. Send your own announcements, or earn from push ads filled by the auction. See the push collector.
- Visitor Analytics: pageviews and unique visitors per site, by country, device, browser, top pages and referrers, through the controller you already load. See visitor analytics.
- Anti Adblock: self-host the controller behind a path on your own domain, and ads can keep serving to visitors who use ad blockers. See goCtrl.
- Referrer stopwords: keep a SmartZone off pages whose address contains words you choose. See referrer stopwords.
Bid smarter and work as a team
Bid Rules let one campaign bid different amounts by country, device, operating system, browser, zone, domain, carrier, language or hour of day. The first rule that matches sets the bid, so peak hours and top geos get the price they deserve. RON campaigns can also use smart bidding within limits you set.
Campaign Groups are your own labels, nested up to three levels. They narrow campaigns, creatives, pools, zones and reports to one project with a single click.
Team members sign in with their own logins and only get the permissions you give them, and every action is recorded. Notifications reach each person by email, in the app, on Telegram or in Slack. Scripts and AI assistants can work through the API with scoped keys. See MCP connectivity.
Pricing Plans
Choose Your Plan
We have multiple programs from which you can choose according to your needs.
You can select from an adserver or whitelabel ad network options, both with Two Month free trial to implement your project.
Pricing Plans
*CDN Bandwidth: 2.00$ per TB
- Automation Features
- Smart Features
- Statistics
- Data Export
- Account Manager
- CDN Bandwidth
- 6M Daily Events
- 180M Monthly Events
- Data Historical 1Y
- 1 Tech Requests
- Advanced Statistics
-
1000$
Month
- Automation Features
- Smart Features
- Statistics
- Data Export
- Account Manager
- CDN Bandwidth
- 1M Daily Events
- 30M Monthly Events
- Data Historical 1Y
- 1 Tech Requests
- Startup
-
250$
Month
- Automation Features
- Smart Features
- Statistics
- Data Export
- Account Manager
- CDN Bandwidth
- 18M Daily Events
- 600M Monthly Events
- Data Historical 2Y
- 4 Tech Requests
- Custom
-
2000$
Month
Advanced Statistics
- Automation Features
- Smart Features
- Statistics
- Data Export
- Account Manager
- CDN Bandwidth
- 6M Daily Events
- 180M Monthly Events
- Data Historical 1Y
- 1 Tech Requests
-
1000$
Month
Startup
- Automation Features
- Smart Features
- Statistics
- Data Export
- Account Manager
- CDN Bandwidth
- 1M Daily Events
- 30M Monthly Events
- Data Historical 1Y
- 1 Tech Requests
-
250$
Month
Custom
- Automation Features
- Smart Features
- Statistics
- Data Export
- Account Manager
- CDN Bandwidth
- 18M Daily Events
- 600M Monthly Events
- Data Historical 2Y
- 4 Tech Requests
-
2000$
Month
Documentation
Set it up step by step in the GoAdserver documentation: How to create an ad zone and Agentic Media Buying.