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AD MANAGER

GoAdserver is a fully tested SaaS solution to distribute, serve, track and customize ads for every type of online business. Our technology serves over 100 billion monthly impressions with maximum performance.

Daily impressions
10 B+
Requests per second
283 K+
1MS Processing Time
< 1 MS

Customer Benefits

Overall, GoAdserver provides a complete and versatile ad serving solution, enabling you to efficiently reach your target audience, optimize campaign performance and achieve your advertising goals.

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Analytics andReporting

Details statistics with advanced filters, comprehensive analytics, reporting features
and API integrations.

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Ad Formats &Flexibility

Big variety of ad formats, offering flexibility
in ad scheduling, frequency capping and rotation.

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Efficiency

Serve your Ads in real time, ensuring that the right Ads are shown to the right audience at the right time.

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SmartZones

One of the groundbreaking features of GoAdserver
it is the SmartZones feature, which provides advanced targeting and customization options for website owners.

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Self-optimising creatives

Creative & URL pools rotate your ads and landing pages and favour the ones with the best click or conversion rate.
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Direct Deals

Allows flat deals to be fully managed, managing all the details, defining prices and split the traffic
to many places, all of this
in just one place.

Built for ad networks, ad managers and affiliate businesses

GoAdserver is one platform that can run different advertising businesses:

  • Launch a white-label ad network with advertisers, publishers and payouts.
  • Manage ads across your own sites and bought traffic with the ad manager.
  • Run an offer network where affiliates promote CPA offers.
  • Use it as a tracker for campaigns that run elsewhere.

Features come as modules, so each business sees the tools it needs and nothing else. Any account can be an advertiser, a publisher or both.

Ads shown on a laptop and a phone
Ads shown on a laptop and a phone
Ads shown on a laptop and a phone
Ads shown on a laptop and a phone
Ads shown on a laptop and a phone

Traffic Types

and Ad Formats

With a wide range of ad formats, such as display ads, video ads, native ads, and more, we give all you need to choose the format that best suits your business goals and effectively deliver your message to your audience.

Advanced Statistics

Our customizable dashboards give you real-time statistics to access ad serving data and examine client performance. Deep dive into statistics using multiple dimensions and metrics to maximize your advertising potential.

GoAdserver statistics dashboard
Publisher earnings on mobile

Agentic Media Buying: buy traffic that pays for itself

Do you fill your ad zones with traffic bought on other networks? Connect the campaign you run there, and GoAdserver shows what each of that network’s source placements earned you and what it cost.

Block a losing placement in one click, or buy only your best ones. The network campaign can pause automatically when your campaigns can’t use more traffic or when a daily spend or loss limit is reached. A buying policy, set to Advise or Auto, and a buying agent propose blocks and bid changes, which you approve or let run within your limits.

Supported networks: PropellerAds, Zeropark, MGID, RichAds, Adsterra, Bidvertiser, HilltopAds, PopAds and Push.House, and for adult traffic ExoClick, TrafficStars and TrafficJunky. Read how Agentic Media Buying works.

White Labeling
&Brand Customization

Our ad server is fully customizable with your brand name, look & feel and unique ad serving domain.
GoAdserver statistics dashboard with country and operating system charts

Tracking, conversions and traffic quality built in

You don’t need a separate tracker: the built-in tracker does it. Tracking links record every click with its source. Postbacks bring conversions in, and outbound postbacks or Conversions API events send them back to the platforms you buy from, including Meta, TikTok, Snapchat and Google, so their algorithms can optimise for you. Import your ad spend and every offer shows profit and ROI next to its revenue.

Every view and click is checked as it is served. Click bots, impression bots, data-centre and VPN traffic and other suspicious patterns are tagged with a reason you can filter on. AdScanner scans the creatives being served so problem ads are caught early.

Supply Side
&Demand Side

Incorporating SSP and DSP functionalities into a SaaS model offers several advantages. It provides businesses with a flexible, scalable solution that can adapt to changing market conditions and business needs. Furthermore, a SaaS approach reduces the need for extensive in-house technical infrastructure and expertise, lowering barriers to entry for small and medium-sized businesses.

Supply Side

Automated Selling: SSPs automate the sales process,
enabling publishers to sell ad space efficiently without
the need for direct negotiations.

Price Optimization: Floor prices and real-time auctions
get the best price for every ad slot,
ensuring maximum yield for publishers.
Inventory Management:  Publishers can control which ads appear on their sites, enhancing the user experience and maintaining brand integrity.

Demand Side

Targeted Advertising: Advertisers can use DSPs to specify the characteristics of their desired audience, by country, device, operating system, browser, language, connection, time of day, content category and retargeting audiences.

Cost Efficiency: DSPs enable advertisers to bid
on ad inventory in real-time, ensuring they pay
the most competitive prices.

Performance Tracking: Real-time analytics allow
advertisers to measure the performance of their
ads and adjust strategies accordingly.

Open to your tools and your AI assistant

Everything you do in the panel can be automated. Create API keys with only the permissions a job needs, limit them by IP address or expiry date, and check every change they made in the audit log. Send events to Slack, Microsoft Teams, Google Sheets or any webhook, and let third-party apps connect through a consent screen instead of a shared key.

AI assistants such as Claude can connect over MCP with the same permissions an app has on the API. Read about MCP connectivity. Inside the panel, the built-in AI Help assistant answers how-to questions and takes you to the right screen, and Quick Fill drafts a campaign from a plain-language description.

Vlad Petrov, publisher

Vlad Petrov

Publishing

I found a real solution to sell the traffic from my own websites. It was complicated to keep managing the traffic of my websites one by one.

Luiz Aranha, DSP client

Luiz Aranha

@DSP Client

I use Goadserver Ad Manager to buy traffic from several networks and my performance double on the first month. This software is awesome. I love it!
Philip Edward, CEO

Philip Edward

CEO

A complete and modern platform that meets my needs, I am very grateful for the excellent performance of the super complete and personalized panel
Vlad Petrov, publisher

Vlad Petrov

Publishing

I found a real solution to sell the traffic from my own websites. It was complicated to keep managing the traffic of my websites one by one.
Luiz Aranha, DSP client

Luiz Aranha

@DSP Client

I use Goadserver Ad Manager to buy traffic from several networks and my performance double on the first month. This software is awesome. I love it!

Philip Edward, CEO

Philip Edward

CEO

A complete and modern platform that meets my needs, I am very grateful for the excellent performance of the super complete and personalized panel

Satisfied Clients